Friday, July 10, 2009

What's in a name

Clothing lines I would never wear because the names are so icky:
Sag Harbor. I don't care if it is a real place — no woman wants to look inside her shirt and see the word "sag."
Obesity and speed. The clothes are edgy, kinda cute, but the name evokes an image of a fat dude racing in his car to Taco Bell.
On the flip side, this brand name just makes me laugh: Han Cholo. It's what you'd expect — gawdy jewelry like brass knuckle pendants and a pendant showing fingers spelling "LA." I wouldn't wear either, but at least it's a clever name.

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